Job Details:
What will I be doing?
As Marketing and PR Executive, you will be responsible for the results of the marketing plan and activities used by the hotel to increase brand awareness, communicate promotions to all relevant target markets and address hotel business needs. Specifically, a Marketing and PR Executive will perform the following tasks to the highest standards:
Oversee the development and implementation of the hotel marketing plan and associated activities
Create, develop and market key events for the hotel, especially during key business periods
Communicate effectively, to target markets, the amenities and benefits of the hotel, including hotel refurbishments, food and beverage provisions, conference, banqueting and events
Work with local third party partners, including local media, and maintain professional working relationships with local official bodies
Ensure an accurate and constantly expanding comprehensive media and marketing contact management system relevant to the target audiences of the hotel
Work closely across all hotel departments, seeking proactive opportunities and planned promotions to address specific business challenges, as required
Manage and promote the hotel on Hilton Worldwide branded websites
Manage and control marketing budgets by using resources effectively
Develop and own promotional activities, marketing channels and the production of marketing materials for specific events
Implement PR campaigns to celebrate successes and awards and the promotion of products
Respond to media enquiries when approached for comments and/or reports
Research and develop new opportunities within key target markets
Communicate with internal Event Managers on all aspects of specific event organisation and promotion
What are we looking for?
A Marketing and PR Executive serving Hilton Worldwide Brand hotels and vacations are always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:
Previous Marketing and/or Press Relations experience in a similar environment
Strong interpersonal skills to enable communication with a wide audience
Strong analytical skills to understand key business indicators and competitive trends and develop approaches to these challenges
Excellent organisational and planning skills
Ability to work under pressure at all times
It would be advantageous in this position for you to demonstrate the following capabilities and distinctions:
Previous Hotel or leisure sector experience
Previous media training
Knowledge of computer design/graphic software
Relevant degree, in marketing, business development or other relevant business field, from an academic institution..
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