Job Details:
Your primary goal is to grow audiences and user engagement, including increasing new and returning users, editorial click through, volume of sessions and duration by user. You focus on web page views, video views, share of online minutes and page views per unique users. You boost our apps to become “best in class” from a content experience perspective and our web service to be in the South Africa top 3 ranking by user reach. You manage a local editorial team, interact regularly with multiple teams across the region and various Microsoft business groups within the outside of the local market.
Key Responsibilities
• Deliver “best in class” high-quality content experiences on Windows devices and on the web to South African users.
• Manage the MSN South Africa Editorial team.
• Build audience and engagement and support monetization of product inventory.
• Lead editorial partnerships, negotiate and deal with top level Media groups
• Work closely with the engineering team, including the local Program Manager.
• Leverage the Microsoft online products (eg. Outlook, Skype) to maximize audience.
• Connect with the Microsoft subsidiary and support activity to grow Windows apps.
• Establish and achieve audience and quality metrics and performance goals.
• Guide and support Advertising & Online team monetization of MSN products.
• Provide market expertise in consumers’ adoption and usage (content, technology)..
• Own budget and content agreements for MSN products.
• Support global management in business operations, analytics and management reporting.
Knowledge and Experience
• Strategic visionary and seasoned media leader with management roles in content publishing.
• Proven track record of building successful publishing properties across media and platforms.
• Passion for online media and demonstrable understanding of audience trends and competitors.
• Clear understanding of how to attract, engage, maintain & monetize audiences.
• Substantial business development, contracts and content acquisition experience.
• Demonstrated ability to lead direct and virtual teams, locally and internationally.
• Experience in working in matrix organizations and with remote team members.
• Experience with marketing / affiliate programs would be a strong positive.
Technical/Functional Skills
• Demonstrable skills in media business leadership.
• Skilled in editorial operational roles.
• Experience of publishing systems and CMS.
• Skilled in MSFT consumer software, especially Excel.
• Strong analytics skills in multiple tools (eg. Chartbeat, Omniture).
• Strong project management skills.
• Strong interpersonal, communication and presentational experience.
• Excellent command of both English and local languages.
• Outstanding presentation and communication skills.
Personal Attributes/Interpersonal Skills
• Deep knowledge of the South Africa media and culture.
• Passion for consumers, technology and premium quality products.
• Highly effective influencer at senior level.
• Mature and co-operative style with partner organizations and teams.
• Strategic and creative thinker, uniting “big picture” ideas with practical execution.
• Commitment to delivering results.
• Excellent diplomatic and relationship management skills.
• Flexible and positive in responding to fast-moving environments.
• Energetic, enthusiastic, charismatic and inspirational.
• Asks for and listens to feedback and suggestions, a continuous improvement mentality...
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