Job Details:
Sony Music International is looking for an experienced Digital Marketing Manager to manage digital initiatives across non-US and non-UK repertoire.
Responsibilities:
*.Liaising with international team and repertoire owners to plan digital marketing campaigns
*.Writing outcome based digital marketing proposals
*.Manage relationships with international rep owners and global digital sales teams (including asset delivery, content launch, sales reporting)
*.Planning digital adverting and social media spends and targets
*.Researching and developing new methods of building fans and marketing artists and music
*.Monitoring online spends
*.Overseeing online PR campaigns with internal teams or external agencies
*.Generating campaign reports
Person Specifications:
*.5+ years’ experience in global digital marketing and sales campaigns in the music market; ideally within a successful record label or digital distributor
*.Experienced in digital campaign strategy, planning, overview and co-ordination of digital marketing campaigns
*.Understanding and relationships with digital sales partners (Spotify, Apple, Deezer, etc)
*.Experience with online advertising and media buying (Facebook/Spotify Advertising, AdWords, etc)
*.Understanding and experience with social media / CRM marketing and how they relate to artist marketing
*.Knowledge of website structure and best practices
*.Experience with D2C platforms
*.Experience of data analytics platforms...
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