Executive/Senior Executive (Product Marketing) | Sony Electronics - Asia Pacific

Job Details:
Responsibilities
*.Manage Product Life Cycle that includes new product launch timing and product launch pricing in Singapore.
*.Understanding competitive landscape and price bands, addressable market size and formulating a superior product portfolio as well as marketing strategies to ensure market share gains and increased profitability.
*.Explore business opportunities by analyzing market trend, sales data and price analysis.
*.Responsible for the full range of marketing activities in Singapore.
*.Develop and execute effective marketing campaigns and promotions.
*.Responsible for creation of ATL/ BTL materials.
*.Responsible for sales budgeting, sales forecast and inventory management.
*.Business expansion in strategic accounts via channel analysis, account expansion programs and meetings with distributors.
Requirements
*.Degree preferably in marketing/ business with minimum of 2 years of relevant experience
*.Proficient in using standard Microsoft Office software packages
*.Ability to exercise influence over people.
*.Be able to prioritize multiple demands simultaneously.
*.Strong interpersonal and written communication skills, including ability to conduct presentations in public and addressing audiences regarding the presentation of analytics or capabilities of team members.
*.Proven analytical ability with strong attention to detail.
*.Self-starter, with ability to work under pressure and to meet deadlines...
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